“เบอร์ดี้ 3อิน1” ดึง “เบลล่า ราณี” ร่วมเริ่มต้นวันดีดีด้วยกันในหนังโฆษณาตัวใหม่ล่าสุด
“Birdy 3in1” launched a new TVC with a popular actress “Bella Ranee” as new presenter reaching a target group of working age and intense coffee lovers to be ready in every morning with Birdy 3in1. The company has set a budget of 100 Million Baht for its communication activities with key message “To be confident and keep fighting together!” in accordance with “Birdy” umbrella brand while strengthening brand awareness with various kind of activities, expected to maintain existing customer base and expand to more new target groups.
Mr.Daisuke Ishii, Processed Foods and Beverage Business Unit Manager of Ajinomoto (Thailand) Co., Ltd., stated that “The current situation of ready-to-drink coffee market has been growing up comparing to last year with a market value at around 16 Billion Baht. Recently, Birdy 3in1 debuted “Bella Ranee”, a renowned actress, to represent intense coffee image of Birdy 3in1 which is suitable for every morning before starting your working day. In this year, the company plans to utilize selective media, both offline and online media along with various below-the-line and consumer promotion activities nationwide.”
Let’s start a good day with “Birdy 3in1” together with “Bella Ranee” through the new TVC and keep update information of Birdy via its Facebook Fanpage ‘Birdy World’ and www.ajinomoto.co.th.