Birdy® RTD Coffee receives “Marketeer No.1 Brand Thailand 2019-2020”

03/08/2020

          Recently Birdy® Ready-To-Drink Canned Coffee led by Mr. Daisuke Ishii, Unit Manager of Processed Foods Business and Beverage Business of Ajinomoto Co., (Thailand) Ltd. received the award of No.1 Brand Thailand 2019-2020” in category of RTD canned coffee from Mr.Permpol Phopermhem, Editor and Founder of Marketeer Magazine, took place at the Okura Prestige Bangkok. The award result was acquired from consumer survey conducted by Marketeer Magazine together with Kadence International (Thailand).

           During the presentation ceremony, Mr. Daisuke Ishii mentioned that “Birdy® always pays attention to product quality as a priority for its high production standard by high technology, along with the production process being aware of environment preservation, and using local green coffee bean of Thai farmers. This year Birdy® has recently launched two new formulas with 50% lower sugar from the original, certified with the “Healthier Choice Logo” that truly reflects our intention of contributing to improve the quality of life in accordance with our Ajinomoto Group Creating Shared Value policy (ASV)”.

          This is another pride of Birdy® brand to accomplish this award from Thai consumers’ vote nationwide as the No.1 brand in this category. Birdy® RTD Coffee always supports Thais by providing products with the concept of intense coffee to encourage Thai people to pass difficult situation together.

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