Ajinomoto joins hands with health alliances to promote healthy consumption behavior and good health for Thais
Mr. Takumi Kazarimoto, Vice President of Ajinomoto Co., (Thailand) Ltd. together with Assoc. Prof. Dr. Chalat Santivarangkna, Director of the Institute of Nutrition, Mahidol University, and Assoc. Prof. Dr. Chanida Pachotikarn, President of the Thai Dietetic Association, recently signed a memorandum of understanding (MOU) in developing the Nutrient Profiling System for Thai Menu (Nutrient Profiling System for Thai menus; NPS-M) to promote health and nutrition through good nutrition consumption behavior for Thai people. Throughout this MOU, all parties will work together to develop the Nutrient Profiling System for Thai Menus (NPS-M), including a manual of menu recommendations for Thai people to select their own favorite both of delicious and healthy meal. The signing ceremony took place at Ari Wanlayasevee Meeting Room, 2nd floor, Institute of Nutrition, Mahidol University.
As interest in improving nutrition has grown around the world, global food companies have been developing and introducing nutrient profiling systems (NPS) as methods for assessing the amount of nutrients contained in a food. The Ajinomoto Group previously launched the ANPS-P (Ajinomoto Group Nutrient Profiling System for Products) in 2020. The ANPS-P enables a better understanding of nutritional issues by using a common standard to assess the nutritional value of the Ajinomoto Group’s products. It has been utilized to renew its products and provide products with high nutritional value (as of the end of November 2021, approximately 500 products from nine Ajinomoto Group companies in seven countries have been assessed.). At the same time, the Ajinomoto Group recognizes the limits of the ANPS-P and other NPS used globally, to assess products like seasonings that are normally not eaten on their own, as a self-standing food item. The newly developing NPS-M by the cooperation of Ajinomoto Thailand, the Institute of Nutrition, Mahidol University, and Thai Dietetic Association addresses that issue and makes it possible to assess the nutritional values of dishes prepared with seasoning products, including providing consumers an option to eat healthy food, such as supporting reduction of salt and fat and optimizing protein and vegetable intake, without compromising on taste. Furthermore, the Ajinomoto Group will utilize this system to provide support to consumers so that they can eat nutritionally well-balanced meals. The cooperation this time will be another important starting point that will help support Thai people in having proper consumption behavior and being able to calculate the amount of nutrients, including planning the consumption, to have a nutritionally balanced diet.
The Ajinomoto Group aims to co-create social and economic value through our business by working to reduce environmental impacts and promote health and well-being for people in accordance with "The Ajinomoto Group Creating Shared Value (ASV)", which serves as a conceptual framework for the Ajinomoto Group's work worldwide.
Relate Links

Ajinomoto shares its inspiration by creating eco-friendly menus
Ajinomoto Co., (Thailand) Ltd. is passing on inspiration through its 4th restaurant, “Penlaos (Rama 2)”, by sparking inspiration in using nearby ingredients to create an earth-saving menu

Ajinomoto launches "Too Good To Waste" campaign, elevating contemporary food
Ajinomoto Co., (Thailand) Ltd. paves the way for the 3rd restaurant "Jirakaan", elevating contemporary food that goes beyond the deliciousness

Explore ideas for transforming food waste and seasonal ingredients into special menus
adding value to new creations with the campaign "Too Good To Waste" by Ajinomoto

Recently, Ajinomoto (Thailand) Co., Ltd., represented by Mr. Kenji Harada, Vice President, along with Council members of leading business organizations, participated in the “TBCSD Sustainable Business Forum 2024: Act Now Towards a Sustainable Future.” Th

Recently, Ajinomoto (Thailand) Co., Ltd., represented by Mr. Smith Phetdi, Sustainability Promotion Department Manager, shared the company’s vision and approach to sustainability at the SPOTLIGHT DAY 2024: Sustainability Disruption – Businesses Adapt Befo

Since March, "Ajinomoto" has launched the “Waste to Worth for Well-Being” campaign, marking the first step in promoting EPR. This initiative reflects the company’s commitment to addressing plastic waste and aims to reduce its environmental impact by 50% b

Recently, Ajinomoto (Thailand) Co., Ltd., represented by Mr. Smith Phetdi, Sustainability Promotion Department Manager, collaborated with the Thailand Business Council for Sustainable Development (TBCSD) and the Thailand Environment Institute (TEI),

Ajinomoto Celebrates 65 Years with the Grand “aminoVITAL Run 2025”
Bangkok – 4 December 2024 - Ajinomoto Co., (Thailand) Ltd., a global leader in promoting the ‘Eat Well, Live Well.’ lifestyle, is marking its 65th year of enhancing the nutrition and health of Thais with the grand “aminoVITAL Run 2025”

“Eating is a Miracle”: Ajinomoto Unveils New Commercial
Ajinomoto Co., (Thailand) Ltd., a global leader in the creation of “Eat Well, Live Well” lifestyles, has launched a heartwarming online commercial, “Cooked(-by-Heart)-to-Order Restaurant,” as part of its “Eating is a Miracle” campaign. This campaign highl

Ajinomoto Addresses Health Trends in Thailand to Resolve Malnutritional Challenges
Bangkok – 22 November 2024 - Ajinomoto Co., (Thailand) Ltd., a global leader in promoting ‘Eat Well, Live Well’ lifestyles, has launched a strategic initiative to address malnutrition in the ASEAN region.

บริษัท อายิโนะโมะโต๊ะ (ประเทศไทย) จำกัด ไอเดียเก๋จับมือ 4 ร้านอาหารดังสร้างสรรค์เมนูรักษ์โลก ออกทดลองขายให้ได้ลิ้มลองกันแล้ว ประเดิมร้านแรกที่ “Oakland Café” กับแนวคิด เมนูกินได้ทุกส่วน

Recently, Ajinomoto Co., (Thailand) Ltd., led by Mr. Smith Phetdi, Sustainability Promotion Department Manager, representative of Ajinomoto, collaborated with the Thailand Institute of Packaging and Recycling Management for Sustainable Environment (TIPMSE

Bangkok – 26 September 2024 – Ajinomoto Co., (Thailand) Ltd., a leading company committed to promoting the “Eat Well, Live Well” philosophy in Thailand,

Bangkok – 2 September 2024 – Ajinomoto Co., (Thailand) Ltd., a global leader in the creation of ‘Eat Well, Live Well’ lifestyles, has solidified its market leadership by winning the prestigious ‘The Most Powerful Brand 2024’

Bangkok – 2 July 2024 - Ajinomoto (Thailand) Co., Ltd., a global leader in the creation of ‘Eat Well, Live Well’ lifestyles, recently unveiled its business plan for 2024, aiming to solidify its position as one among the top 10 leading food manufacturers i

Bangkok, 17 July 2024: Ajinomoto Co., (Thailand) Ltd., a global leader in the creation of ‘Eat Well, Live Well’ lifestyles, has announced its partnership with the Sports Authority of Thailand (SAT)and the Badminton Association of Thailand (BAT).

Ajinomoto Co., (Thailand) Ltd. Receives the Best Sustainability Award 2024 at CPF Partner Day 2024, which reinforce the Commitment to Sustainable Business Practices

Recently, Ms. Paweena Kalapakdee, GA Department Manager of Ajinomoto Co., (Thailand) Ltd. and Director of Si Ayutthaya Real Estate Co., Ltd., representative of the Green Office Committee, received the G-Green National Excellent Level (Gold G) Award from M

"Ajinomoto joins forces with BIG to strengthen sustainable production with low-carbon nitrogen."
Ajinomoto, a global leader in food products and amino acid-based products, announces a partnership with BIG, a leader in industrial gas innovation and greenhouse gas reduction technology, to use low-carbon nitrogen. This initiative aims to reduce carbon d

Recently, Ajinomoto (Thailand) Co., Ltd., led by Mr. Smith Phetdi, Sustainability Promotion Department Manager, as a company representative, along with the Green Office team, delivered “Plastic waste” to GC YouTurn for recycling into “Reusable Reflective

Collaborates with Trash Lucky to launch the “Waste to Worth for Well-Being” project, transforming “Ros Dee” pouches into multi-purpose shelves and supporting communities in waste management. Proudly announced the launch of 9,000 “Eco-Friendly Uniforms

“Ajinomoto” joins forces with the “Tokyo SME Support Center” to enhance the green growth strategy, creating well-being and happiness, driving Thai businesses towards sustainability.

On the occasion of World Oceans Day, Ajinomoto Co., (Thailand) Ltd., led by Mr. Sireethus Saovaro, Sustainability Promotion Department Manager, along with Paweena Kalapakdee, General Affairs Department Manager, and the Green Office team, participated in a

Recently, Ajinomoto Co., (Thailand) Ltd., led by Mr. Sireethus Saovaro, Department Manager of the Sustainability Promotion Department, as a company representative, participated in the ceremony to deliver “Multi-Purpose Shelves Made from Used Pla

The Ajinomoto Group has been assessed and received an A rating (Leadership Level), the highest level, for its management of climate change under the assessment framework of the globally reputable Carbon Disclosure Project (CDP) for the year 2023. This pla

CEO 2023 “Presentation and Closing ceremony”: Let's be proud of our CEO members.
เมื่อเร็ว ๆ นี้ บริษัท อายิโนะโมะโต๊ะ (ประเทศไทย) จำกัด นำโดย มร.อิชิโระ ซะกะกุระ กรรมการผู้จัดการใหญ่ พร้อมด้วย มร. เค็นจิ ฮะระดะ รองกรรมการผู้จัดการใหญ่และประธานคณะทำงาน (Chairman) และคุณศรชัย กุสันใจ กรรมการ และหัวหน้าคณะทำงาน (Project leader) ร่วมกับ