“Ajinomoto Co.” becomes a Premium Partner of the 32nd SEA Games and the 12thASEAN Para Games to be held in Cambodia

          Recently, Mr. Ichiro Sakakura, (2nd from left) Executive Officer & Vice President of Ajinomoto Co. Inc., Japan, and President of Ajinomoto SEA Regional Headquarters, along with Mr. Tadao Yamamoto, (leftmost) President of Ajinomoto (Cambodia) Co., Ltd., as representatives of Ajinomoto Co., Inc. Japan signed an official sponsor agreement with H.E. Vath Chamroeun OLY, (2nd from right) Chief Executive Officer of CAMSOC, and Mr. Steven Path, (rightmost) Chief Executive Officer of Sportsmazing Co., Ltd. as the Premium Partner of the 32nd Southeast Asian Games (“SEA Games”) and the 12th ASEAN Para Games to be held in Cambodia. Ajinomoto will provide support as a main sponsor of the highest rank of the SEA Games and to provide further support under the ASEAN Victory Project® through its seven subsidiaries in the Southeast Asian countries which are mainly providing seasonings and beverage products as well as amino VITAL®, amino acid-based products, to athletes from each country.

          "Ajinomoto Co." is a global manufacturer of high-quality food and amino acid-based products that has been contributing to food, health, and nutrition through wide-ranging applications of amino acid technologies. Since 2003, Ajinomoto Co. has been working on the Victory Project®1 to support the conditioning of top-level athletes in Japan and conducting nutritional support activities utilizing the power of amino acids, including providing Ajinomoto Group products such as amino VITAL® and promoting the Winning Meals Kachimeshi®2 to sport athletes. Since 2018, seven Ajinomoto Group subsidiaries in the ASEAN region have pursued the ASEAN Victory Project®3 with sports associations, athletes, and sports schools in their respective countries. Ajinomoto Co. will use this official main sponsorship of the SEA Games as an opportunity to provide further support under the ASEAN Victory Project® through its subsidiaries in the ASEAN region. For Ajinomoto Thailand, the project was initiated in 2018 by supporting the sport nutrition program, including knowledge and amino-based products, for the Thailand Volleyball Association. With its tremendous success results, the company has been expanding nutrition supports to the Badminton Association of Thailand since 2020.

m          The Ajinomoto Group aims to become a "solution-providing group of companies for food and health issues" by unlocking the power of amino acids to support the healthy lives of people all around the world. We are striving to deliver our inspiration of "nutrition without compromise," which reflects the essence of Ajinomoto Group’s business operations worldwide as we so call "The Ajinomoto Group Creating Shared Value: ASV.

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1.   Support activities including guidance on sports nutrition and amino acid conditioning for top-level athletes at international tournaments.

2.    Ajinomoto Co.’s nutrition program for improving the nutritional environment of athletes.

3.    In 2018, AJINOMOTO (SINGAPORE) PRIVATE LIMITED began supporting the Singapore Swimming Association, PT AJINOMOTO INDONESIA began supporting an individual Indonesian swimmer, and AJINOMOTO CO., (THAILAND) LTD. began supporting the Thailand Volleyball Association. In 2019, AJINOMOTO PHILIPPINES CORPORATION began supporting an individual karate athlete, and Ajinomoto (Malaysia) Berhad began supporting a national sports school. In 2020, AJINOMOTO CO., (THAILAND) LTD. began supporting the Badminton Association of Thailand, and in 2021,      AJINOMOTO VIETNAM CO., LTD. began supporting Saigon FC, a professional football team.